Posted in Business Intelligence on January 18, 2012 by Administrator
Octopus3G is now available!
Customer Intelligence has become a tool that many small businesses use to track their prospects and customers’ purchase behavior. The trouble is that most businesses are not using customer purchase behavior in the most effective way possible. Learning and using how to leverage customer purchase behavior, their loyalty, life cycle and life time to efficiently market your business is extremely important to the sustainability of your products or services.
Posted in Business Intelligence Tool on November 13, 2011 by Administrator
The secret does not have anything to do with your habitual and normal marketing.
Though the objective of your marketing is, for your business, to deliver the precise marketing message with information on products or services your customer intend to buy, it doesn't stop there.
Posted in Business Intelligence Tool on September 10, 2011 by Administrator
If you plan to do some Internet marketing to promote your business endeavor, you should seriously consider behavior targeted marketing as at least one tier of your Internet marketing campaign. Many business owners shy away from behavior targeted marketing because they believe all behavior targeted marketing campaigns are very difficult and it is very tedious and time consuming task to do behavior targeted marketing. However, this is not true and not partaking in this type of marketing can cause your business to lose out on a great deal of business. By not appealing to potential customers via behavior targeted marketing, your business may lose a great deal of business to competitors who are using behavior targeted marketing campaigns to reach customers around the world. However, the first step of a behavior targeted marketing campaign should be creating a behavior targeted distribution list. This article will discuss some popular options for doing this and should help you to learn more about what is acceptable and what is not when it comes to behavior targeted marketing.
Posted in Business Intelligence on September 07, 2011 by Administrator
Deciding when to end an email marketing campaign is one subject which many business owners may struggle with on a regular basis. This decision can be difficult both in situations in which the email marketing campaign is enjoying a great deal of success and in situations in which the email marketing campaign is failing. In general business owners will have to evaluate a number of different criteria to make this decision and there is no one specific formula which will work for all business owners. In this article we will examine three different scenarios including a successful email marketing campaign which is approaching a logical conclusion, an email marketing campaign which is failing and a successful email marketing campaign which may be able to run indefinitely.
Posted in Business Intelligence Tool on July 05, 2011 by Administrator
The need for effective and efficient Customer Intelligence has given way to a range of Customer Intelligence solutions. The customer intelligence tool of a company plays significant roles in the achievement of corporate goals, and therefore must be utilized and managed optimally. Customer Intelligence in the modern age has become all the more critical, seeing that technological and information changes have shifted the way industry managers and company leaders make vital decisions.
The core of Customer Intelligence
Any organization or industry is held together by customer intelligence information, both tangible and intangible. The customer intelligence of a business can range from the simple, like a piece of small information, to the more complex and expensive, as in E-bay or Amazon consumer system.